Volvo Cars Celebrates 85th Birthday with the Same Car in the Same Place


On April 14, 1927, at 10 am, Volvo sales manager Hilmer Johansson was photographed while he was driving the Swedish company's first mass-produced automobile, the ÖV4, through the factory gates in Lundby in Göteborg.

To celebrate the 85th anniversary of this event, Stefan Jacoby, President and CEO of Volvo Car Corporation, and Olof Persson, President and CEO of the Volvo Group, which sold the company's automotive business to Ford in 1999 before it landed in the hands of China's Geely in 2009, were photographed passing through the same gates in the same historic model.

Read more »